Partner & Managing Director of Latin Insights
Prior to joining LatinInsights, Marty owned and operated his own management consulting firm, The Servio Group for 25 years. During that time, he developed countless client relationships and consistently grew business opportunities.
His primary focus is to grow new business relationships for Latin Insights, particularly in the U.S. market. He conducts, supports and disseminates research about the multicultural market to develop marketing and communications solutions for clients, rooted in multicultural consumer insights. Marty has a proven track record of driving new growth and strengthening relationships between our client's brands and consumers.
Main Areas of Expertise include, Brand Experience, Consumer Research, Brand Research, Multicultural Research, Marketing Communications.