From grassroots operations, to crisis management, Latin Insights' campaign team has the ability to manage successful campaigns in the most challenging environments in the U.S. and Latin America. Whether the general or Hispanic electorate, our techniques are applied to learn what is needed to craft effective messages. Latin Insights specializes in designing winning strategies that comprise a variety of tools and techniques to assure our candidates are well equipped to tackle the toughest aspects of a competitive election. Our research, both opposition - and client candidate - focused, provides the foundation for successful campaign strategies that comprise:
Tracking the electorate:
Polls and quantitative studies to map the electorate and identify effective messages and key voters. After an objective and trustworthy benchmark poll, we start the segmentation of the electorate and message crafting to increase our base and attract swing voters.
The goal is to define the election, highlighting our Candidate's strengths and shedding light on the opposition's weaknesses (Opposition research). We test and tailor effective and resonating messages and dissemination through media: speechwriting, training of candidates and spokespersons.
Get Out The Vote; Grassroots operations to identify and attract key voters and get them to the polls, whether the general electorate or Hispanic-targeted.